Solve Therapy - CBT with Sharon Logo and Website Design
“I worked with Sarah in completing my business website and I couldn’t recommend her enough! I came into this project having a vision in mind and Sarah completely understood exactly how I wanted my website to look like. Since the first day of working together, she has been extremely responsive and supportive of my ideas and worked hard to bring my vision to life. It’s clear that she is passionate about she does, and it has been a pleasure getting to work with her. I can’t thank you enough for being a part of my business journey and making it so easy for me!”
- Sharon Ward Solve Therapy
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Logo Design
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Website Design
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Booking and Payment System
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Blog
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Accessible Website
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Mobile Responsive
OBJECTIVE
Sharon approached me with the goal of establishing an online presence for her counselling service, Solve Therapy - CBT with Sharon.
She employs a cognitive-behavioural approach to assist individuals facing various challenges, offering In-Person, Online, and Couples sessions. Essential to her requirements was the implementation of a Booking and Payment System, ensuring user-friendly navigation.
The overarching objective was to create a secure digital haven that not only effectively showcased her services but also exuded a warm and inviting atmosphere for potential clients. In addition, Sharon envisioned a Blog section to provide clients with insights into her personality and a clearer understanding of what to anticipate during their initial session booking.
She expressed a preference for a simple, minimalist visual aesthetic, aiming to instil a sense of calm rather than overwhelming visitors with information. The primary goal was to make users feel welcomed and comfortable as they embarked on their counselling journey.
Furthermore, Sharon sought the creation of a logo, a distinctive mark to represent her services both on the website and across various social media platforms. Her inclination toward Sage Green as a colour choice and the desire to incorporate plant imagery, referencing the concept of growth and nurturing, added an extra layer of personalization to the project.
SOLUTION
Initiating the project, my focus centered on crafting the logo for Solve Therapy, incorporating Sage green hues and plant/leaf imagery for a distinctive identity. Simultaneously, I devised a website color palette that harmonized with the logo, fostering an ambiance of warmth and security. To achieve a unified aesthetic, I introduced design elements such as imagery representing people, relationships, trust, mental health, along with comforting elements like tea and candles. These elements were seamlessly integrated throughout the website, utilizing the soft color palette in backgrounds, graphics, and font hierarchy. Employing rounded corners on buttons, I aimed to provide users with a subtle yet inviting call to action.
As the website took shape, a pivotal step involved the integration of a booking, scheduling, and payment system seamlessly within the Squarespace platform, streamlining user interaction and enhancing the overall functionality of Solve Therapy's online presence.